Twelve ways to Improve Alexa Ranking of Your Website

Twelve ways to Improve Alexa Ranking of Your Website

Alexa ranking of every website is an important factor. In another way, the most popular site would get good Alexa ranking.

There are more than 633 million websites in all over the world. It is said that websites are getting double every year. So, it is cut through neck competition to improve your website Alexa ranking.

But it is also true that, it is very necessary to improve the website ranking to gain high traffic to uplift the business growth. Major challenge is for the startups.

Twelve ways to Improve Alexa Ranking of Your WebsiteSo, I did the bit online research and find out some ways to enhance your Alexa ranking. Let me share those tips with you.

But before that let us discuss about what is Alexa and how ranking of the website is measured?

What is Alexa?

Twelve ways to Improve Alexa Ranking of Your WebsiteIt is web information company by Amazon that maintains ranking data of a website according to the site’s performance. It gives the metrics that determine the quality of your website.

Like a grading system in the school decides the rank of children, the highest grade maker child gets the first rank. Second highest grade maker gets the second rank and so on it goes.

In case of the sites, the daily number of the traffic visitors and the page views decides Alexa ranking of the site. More the traffic on your site, more is probability of increasing Alexa ranking.

The most important part of the Alexa algorithm is, they give more weightage to that traffic that pass to their system. It means that, when visitors having Alexa toolbar installed on their browser, come on your site, your website ranking will be increased.

Most important thing is that, website traffic collected by Alexa on your site by tracking the visits from the visitors who have installed the Alexa toolbar.

Here are few tips to improve your website Alexa Ranking:

Twelve ways to Improve Alexa Ranking of Your WebsiteBoost the Traffic on your site:

Website traffic will be improved when more visitors will be able to come on your site. This is only possible when your website will index on the first few pages of search engine result page ranking.

Although it is a long process, I will give some tips in general and related to the search engine optimization, in brief to increase the website traffic.

Non-SEO tips

• Consistent Blogging
• Encourage visitors to share your site
• Guest blogging
• Directory listing of your website

SEO tips

• Use proper keywords. Use keywords in each of your web page title, domain name, description
• Use ALT tags in an image and links
• Use a proper Anchor tags
• Use the strategic keywords in meta title
• Do proper on-site and off-site optimization
• Good backlinks that can discharge your site at high rank in search engines. Use Do follow links most of the times.
• Get paid traffic with help of the Google Adwords / Microsoft Ad Centre.

Install the Alexa toolbar

Install the Alexa toolbar into your every browser.It plays a very important role to track your website

Put up an Alexa Rank Widget

You can create the Alexa widget and paste the java script codes for it on your html page. Make the Alexa widget for your site from now. It shows the Alexa ranking statistics of your website on each of your pages and blogs.

Twelve ways to Improve Alexa Ranking of Your WebsiteEncourage your visitors to use the Alexa toolbar

It is very important job to do as it counts on traffic to your website. You can do this just by creating your custom toolbar.

Create Custom toolbar using the Alexa Toolbar Creator

It will help you to connect with more customers and drive more traffic. You can create your custom Alexa tool bar and encourage your site with it. Let your customers install the toolbar. This will improve visibility of your site.

Claim/verify your Website on

You can easily claim your website on the Sign up with a new account of your website and then insert the meta tag in the head Section of your site.

Generate the Quality Backlinks on your Websites and Blogs.

Backlinks are being primary keys that create a link between the webpages. Other wonderful thing is that Search engine gives more weightage to good quality of backlinks available on your webpage. It helps to search engines to improve traffic on your website.

Does not create no-follow tag backlinks as it is avoided by search engines while crawling and indexing your website.

You may be confused how Backlink can increase the Alexa ranking. Well, here is relationship.

Good backlinks will improve page rank of your website. Good page rank websites are search engine friendly. As a result, it will enhance the chance of indexing your website among first few pages of the search result. Then there are more possibilities of more users on your website.

Support your articles on internet marketing forums, webmasters forum and get massive traffic on your site or blogs.

Write Useful and Qualitative Content

The blogs or articles which you publish on your website should be a interesting content, which the visitors should show interest to read. Contents related to the SEO, webmaster tools are very helpful. In fact, webmasters always visits to such websites to get knowledge, they have Alexa toolbar installed in their browser. There is big opportunity in rising the Alexa rank.

Connect To the Social Networking sites

When you get your site sliped or dig and your blogs get shared in the social networking sites by visitors, you get maximum visitors to your website that have a positive impact on your Alexa ranking.

Submit your Webites in Directories

Directories contains website in the category wise. It helps you to make a popular inbound links. Good quality backlinks play major role in increasing page rank of a website and thus increase the Alexa ranking. Some significant directories are Dmoz, Yahoo.

 Submit the Blogs in Blog Directories

Blog directories stores the blogs and blog sites according to different categories. Once your blog is accepted by the directory, you will be on the track to become an owner of the branded blog site. It would bring traffic on your blog and helps to bring more inbound links. Some best blog directories are Technorati, Best of web blogs, boing boing.


Enhance in Alexa ranking of your website is an outcome of traffic volume on your website. Traffic that uses Alexa toolbar matters a lot in this track.

There is no direct relation between the SERP ranking and Alex ranking of your site. The relation goes via traffic.

When your site is properly visible on the SERP results, there will be more increase in traffic and it results in the better Alexa ranking. Better the Alexa ranking, more the website is admired. If more the website is popular, high the visitor traffic, which results in increase in Alexa ranking.

One more thing to notify, its mostly seen that higher the Alexa ranking, greater is strength of Google Page Rank. It is seen in most of cases but not always.

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About the Author: Jayanandini

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