Microsoft Launches Online Store on Snapdeal
Microsoft has launched a branded online store with the e-commerce major Snapdeal, which will include the full range of US-based company’s products, counting phones, tablets, PCs and software. To be noted although is that Microsoft is not selling its Xbox One or Xbox 360 consoles on store. Amazon India will still completely retail the Xbox One in country.
Snapdeal Senior Vice President, Electronics and Home Tony Navin said in a statement that they are satisfied to be partnering with Microsoft in opening their online store on the Snapdeal. This exclusive, self-contained store built by Snapdeal will allow users accessibility of Microsoft’s united portfolio of phones, tablets, PCs and software.
The Microsoft store on Snapdeal, found at microsoft.snapdeal.com, has been modified to offer an included Windows customer experience, the statement added.
The store allows Microsoft to manage product selection, promotions and launches as per require and basis the analytics shared by Snapdeal, it added.
Microsoft India Group OEM Director Sharlin Thayil said that more and more consumers are going online to shop for the number of things, including mobiles, devices, software and accessories. They therefore see wonderful opportunity in delivering Microsoft products and services through our online store to these customers. Our latest store on the Snapdeal will help us reach more such customers and offer excellent choice, value and service that customers expect from Microsoft stores.
Tony Navin, Senior Vice President, Electronics and Home at Snapdeal said that they are pleased to be partnering with Microsoft in opening their online store on Snapdeal. This unique, self-contained store built by Snapdeal will allow users seamless accessibility of Microsoft’s unified portfolio of phones, tablets, PCs and Microsoft software, all from the comfort of their homes.
Microsoft had in December partnered with Amazon India to launch a company-brand store to its range of hardware and software products online. The Microsoft Brand Store on Amazon offers product categories from “Windows, Windows Phone, Laptops & Tablets, Office, Accessories to Xbox”. Till that date, the company was selling these devices through its dealers network channel, except software like Windows, Office, Visual Studio and more, which were sold online.
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