Xiaomi begins new telecom carrier service called ‘Mi Mobile’ in China

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Xiaomi, China’s directing smartphone maker, announced two prepaid wireless plans to mark its debut as a mobile implicit network operator (MVNO) competing against China’s national carriers. Xiaomi begins new telecom carrier service called ‘Mi Mobile’ in China

MVNOs, which purchase network capacity from large carriers and resell mobile plans under their branding, have failed to gain friction in China, where three state-owned giants dominate the telecoms industry.

Xiaomi begins new telecom carrier service called ‘Mi Mobile’ in ChinaBut as China’s most common handset brand, Xiaomi’s foray into the sector could finally kickstart the MVNO industry and present a aid for Chinese telecom regulators who have attempted for years to open market competition against the trio of state-owned carriers frequently criticised for their poor profitability & looked bloat.

Xiaomi’s new wireless business, called Mi Mobile, would offer voice and data services and utilise either the China Telecom networks or China Unicom.

The begin comes less than six months after Google had announced it would start an MVNO set in the US called “Fi” that piggybacks off the Sprint & T-Mobile’s networks.

There have been rumours that Apple is similarly mulling an MVNO business, although the iPhone maker has not disclosed any plans.

At a Tuesday launch event in the Beijing, Xiaomi, which was estimated at $45 billion after a December funding round, also revealed its new flagship handset called the Mi 4c, a 1299 yuan (around Rs 13,500) Android smartphone featuring the Qualcomm processor, 5-inch display and 13-megapixel camera.

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